August 2021 – August 2022

How Bahia Principe Hotels & Resorts generated €14M in direct bookings with HiJiffy

€14M

in bookings

12,200+

reservations

500K

CSAT score

100%

automation

71%

CSAT score

Profile

The company, managed entirely by the Piñero family, has three business units: Living Resort (which encompasses the Hotel, Residential and Golf activities), Travels and Services.

Challenges

Solution

BOOKING ASSISTANT

HiJiffy’s AI-powered technology was utilised to transform Bahia Principe’s sales and customer care. HiJiffy’s Booking Assistant works with an optimised compilation of personalised instant responses, AI-machine learning, designated decision trees, and availability in over 100 languages.

HiJiffy’s Booking Assistant helped them to focus on increasing sales whilst enabling guests to have answers to their FAQs instantly and 24/7.

Review

Roberto Martin
Digital Guest Experience Manager
Bahia Principe Hotels & Resorts

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