HiJiffy partners with Classic British Hotels

HiJiffy becomes a trusted partner of Classic British Hotels for virtual assistants and digital communication solutions.
Hijiffy partners with classic british hotels
September 7, 2022
News

HiJiffy partners with Classic British Hotels to empower quality, independent hotels with the most specialised AI in the hospitality industry.

Classic British Hotels is a premium 4-star collection of quality, independent hotels in the United Kingdom; from ultra-modern resorts to eccentric country manors. They represent over 50 hotels across the UK. The collection’s strength is an uncommon blend of uncompromising quality and distinct character.

HiJiffy’s varied portfolio of clients includes luxury hotels that already benefit from the conversational AI solutions, on average reporting an increase of guest conversations by 47% while maintaining the automation rate above 80% and strong CSAT scores.

“We look forward to working together with Classic British Hotels to bring our conversational AI to hotels in their collection. We are confident that our Guest Communication Hub can alleviate the hotel staff from the repetitive tasks, reduce their workload, and make them more available to focus on providing an excellent guest experience which they pride themselves on,” says Tiago Araújo, CEO at HiJiffy

Phillip Allsopp, Commercial Director at Classic British Hotels, reflects on the greater context of starting this new partnership with HiJiffy:

“Covid. Russia’s invasion of Ukraine. Political instability. The UK media paints a dark picture at the moment. It’s been a difficult summer for hospitality, too, arguably hit the hardest of any sector – lockdown restrictions, ongoing labour shortages and now surging energy prices. And guests have not dampened their expectations when it comes to their next UK hotel break. That’s why we’ve partnered with HiJiffy – a sophisticated AI platform that can help do a lot of the heavy lifting when it comes to the booking process – pre-stay, in-stay and post-stay.”

Hotels deciding to implement HiJiffy’s guest communication solutions can expect to observe the following key benefits:

  • Increased Revenue

Maximised profit across all steps of the guest journey, including an increase in the number of direct bookings, perfectly-timed room upgrade offers, and upselling opportunities.

  • Enhanced Productivity

Offering an overview of the efficiency of hotel teams and collecting actionable insights to reduce operating costs by optimising processes.

  • Improved Guest Satisfaction

A higher guest satisfaction score, better customer retention, and a larger number of positive reviews and referrals thanks to delivering memorable experiences and stellar customer service.

  • Elevated Guest Experience

Exceeded guest expectations by providing customised and instant replies, and offering bookings through hotel guests’ favourite channels.

  • Automatised Procedures

Automating inefficient and time-consuming processes to free up hotel staff to perform more complex and valuable tasks that have a direct positive impact on guest experience, but also on staff satisfaction and retention levels.

  • Guest Data Managed Efficiently

Taking advantage of data insights to offer highly personalised services and maximising revenue by developing targeted campaigns, as well as reducing dependency on OTAs by boosting customer loyalty.

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